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MARKET
STUDIES
& CONSUMER
SURVEYS |
KITCHEN BATH LAUNDRY
MARKET STUDY
DESCRIPTION: ALL major players and
most niche players have subscribed to
PCG's
original market studies for their strategic
marketing planning, new product development and
retailer presentations needs. These rich content market studies
are based upon 100%
original consumer and trade research. They include extensive
marketing insights, market metrics, major player
profiles,
shopping practices, brand
ownership, brand preferences (consumer and trade
levels), preferred finishes, feature ratings,
product refinements, new
product recommendations and much
more.
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2007-2009 DEMAND
ANALYSIS - UPSCALE OUTDOOR COOKING SYSTEMS
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Coverage is focused upon outdoor grills and
cooking system components
(171 pages) |
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2007-2009 DEMAND
ANALYSIS - UPSCALE COOKING SYSTEMS
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Coverage is focused upon wall ovens,
cooktops, ranges, microwaves and ventilation
systems
(345 pages) |
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2007-2009 DEMAND
ANALYSIS - UPSCALE VENTILATION SYSTEMS
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Coverage is focused upon updraft and
downdraft ventilation systems
(210 pages) |
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2005-2007 DEMAND
ANALYSIS - UPSCALE REFRIGERATION SYSTEMS
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Coverage is focused upon full size,
built-in, integrated refrigerators and
under-counter components
(380 pages) |
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2005-2007 DEMAND
ANALYSIS - UPSCALE LAUNDRY AND CLOTHES CARE
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Coverage is focused upon washers and dryers
with additional coverage on laundry
organization
(250 pages) |
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2001-2003 DEMAND ANALYSIS - UPSCALE MAJOR
APPLIANCES (III)
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The comprehensive
BENCHMARK
upscale kitchen appliance study for the New
Millennium
(500 pages)
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Comprehensive coverage: Cooking, outdoor
cooking, ventilation, full size
refrigeration, under-counter fridges |
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2001-2003 DEMAND
ANALYSIS - UPSCALE OUTDOOR GRILLS
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The comprehensive
BENCHMARK
upscale grill study for the New
Millennium
(215 pages) |
CONSUMER SURVEY
DESCRIPTION: PCG's 100% original
consumer surveys are the industry
GOLD STANDARD for
detail and immediately actionable content. Even
our older surveys contain considerable market insights,
product recommendations and consumer feedback that
are timeless and valuable for product development, merchandising and
marketing decision making. Each survey contains
expert marketing commentary that sets it apart from
the number intensive, often boring presentations
typical of purist research panel firms.
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2005-2007
UPSCALE CONSUMER ATTITUDES & PURCHASE
PREFERENCES -
KITCHEN FAUCETS & SINKS
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Coverage is focused upon premium grade
kitchen faucets and sinks
(120 pages) |
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2003-2004 MASS -
CONSUMER ATTITUDES & PURCHASE PREFERENCES -
BATH FAUCETS & SHOWER SYSTEMS
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Coverage
is
focused
upon all types of bath faucets and shower
systems sold through home centers
(125 pages) |
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2003-2004 UPSCALE
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CONSUMER
ATTITUDES
&
PURCHASE
PREFERENCES -
BATH FAUCETS & SHOWER SYSTEMS
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Coverage is focused upon higher-end
offerings sold through home centers and
specialty stores
(115 pages) |
PRICING / AVAILABILITY:
All the above studies and surveys are beautifully presented and
available in hard copy form. Most have been
converted to PDF
versions which are offered in the form of a single
CD. Subscriber
fees for all the above have
been discounted to account for age and are available
upon request. Sample excerpts are also available
upon request. Call Greg Alford at 770-487-0700 for
current fees and content questions.
Hard copies and/or CDs
are shipped via FedEx Second Day Service within 24
hours of receipt of payment.
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